The Adidas_1 .... The newest in sneaker technology is upon us!  Bow to the $250 computerized footwear that will change the way you walk!  ...Or you could by a pair of $2 flip-flops from TJ Max and call it a day - honestly, I don't care.

However, in the eye of a tech-freak, these are sweet gadgets for the soul (sole)....



And for those of you who have not yet seen the TV spot for these, check it out here -
it's the Adidas_1 ad that's directed by Spike Jones.  Good stuff.